광고홍보 사례를 통한 광고의 네가지 종류(TV, 라디오, 잡지, 신문)

광고홍보 사례를 통한 광고의 네가지 종류(TV, 라디오, 잡지, 신문)

[광고홍보] 사례를 통한 광고의 네가지 종류(TV, 라디오, 잡지, 신문).pptx

목차 1.Introduction 2.Four types of Advertising TV Radio Magazine Newspaper 3. Survey 4. Conclusion 본문 Music appeal method can help people to remember the name of product Analysis of Advertising Is this advertising effective when appeared magazine which is full of fashion-related advertising? Humor appeal can affect customer well especially when appeared at unusual media 본문내용 . Conclusion contents 1. Introduction 1. Introduction 1. Introduction Type of Advertising Sex appeal Humor appeal Fear appeal Music appeal 2-1. TV Advertising Hot 6The use of Sex appeals Strength & weakness Effective in 2-30’s customers Easy to capture the attention of customer Easy to appeal message “Energy” Sexual message can make people frown It can’t inform the taste Customer is limi